Rising sales figures in Korea for imported vehicles
3. June 2020The number of newly registered vehicles in April 2020 was 29,450, an increase of 25.9 percent over the previous year. The 20,000 mark was already exceeded in March. The corresponding figures were published on 7 May by the Korean Association for Vehicle Import and Distribution. In April 2019 Audi and Volkswagen were unable to sell vehicles due to a legitimation problem, but were able to increase their sales figures in April of this year.
BMW also had problems selling its new cars in April 2019, some of which caught fire, but the figures normalized this year. BMW is currently in second place in terms of sales figures, with 5,123 vehicles sold in April 2020, an increase of 58.8 per cent over last year. Audi is in third place with 2,043 vehicles and Volkswagen is fourth with 1,345 vehicles. The front-runner among imported new vehicles is Mercedes-Benz with 6,745 vehicles sold in April, an increase of 3.1 percent compared to the previous year.
In contrast, the figures for Japanese imported vehicles fell in April. A total of 1,259 units were sold, a decrease of 64.4 percent compared to the same period in 2019. Sales of Lexus (461 vehicles) and Toyota (309 vehicles) fell by 68 and 63 percent respectively. Sales of Honda, Nissan and Infiniti were also down. Only Lexus increased its sales by 12 percent compared to March.
Looking at the figures for the individual imported vehicle models, Volkswagen’s Tiguan 2.0 TDI is the best-selling import vehicle in April with 1,180 units. The Mercedes CLA 250 4MATIC (706 vehicles), the BMW 520 (687 vehicles) and the Mercedes E 300 4MATIC (673 vehicles) take the other places.
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